{"id":187,"date":"2019-04-26T11:28:02","date_gmt":"2019-04-26T11:28:02","guid":{"rendered":"https:\/\/yuhan.pro\/?p=187"},"modified":"2019-05-13T12:43:03","modified_gmt":"2019-05-13T12:43:03","slug":"seo-ile-maurice","status":"publish","type":"post","link":"https:\/\/yuhan.pro\/fr\/blog\/seo-ile-maurice\/","title":{"rendered":"SEO \u00e0 l’\u00eele Maurice en 2019"},"content":{"rendered":"\t\t
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De nombreux chefs d\u2019entreprises locales r\u00e9alisent \u00e0 peine l\u2019importance du r\u00e9f\u00e9rencement naturel (SEO) \u00e0 Maurice<\/strong>. Lors de la derni\u00e8re DevCon 2019, j’\u00e9tais en discussion avec un entrepreneur mauricien qui avait de tr\u00e8s bonnes id\u00e9es marketing pour renforcer la notori\u00e9t\u00e9 de son nouveau service. Ses id\u00e9es de marketing \u00e9taient purement traditionnelles, mais sa passion et son enthousiasme incita le r\u00e9f\u00e9renceur en moi \u00e0 effectuer une \u00e9tude de mots cl\u00e9s sur-le-champ.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Le r\u00e9f\u00e9rencement naturel pour les PMEs \u00e0 Maurice<\/h2>\n

La plupart des PME mauriciennes ne profitent pas du r\u00e9f\u00e9rencement naturel. Certains trouvent le processus est trop long ou compliqu\u00e9, mais il est certain que beaucoup ne savent pas ce qu’est le r\u00e9f\u00e9rencement et son plein potentiel.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Utilisation du marketing digitale des PMEs \u00e0 l'\u00eele Maurice - avril 2018<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Facebook<\/div>\n\n
\n 0<\/span>%<\/span><\/span>\n <\/span>\n <\/div>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Whatsapp<\/div>\n\n
\n 0<\/span>%<\/span><\/span>\n <\/span>\n <\/div>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Email<\/div>\n\n
\n 0<\/span>%<\/span><\/span>\n <\/span>\n <\/div>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Company website<\/div>\n\n
\n 0<\/span>%<\/span><\/span>\n <\/span>\n <\/div>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Skype<\/div>\n\n
\n 0<\/span>%<\/span><\/span>\n <\/span>\n <\/div>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Google+<\/div>\n\n
\n 0<\/span>%<\/span><\/span>\n <\/span>\n <\/div>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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YouTube<\/div>\n\n
\n 0<\/span>%<\/span><\/span>\n <\/span>\n <\/div>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Instagram<\/div>\n\n
\n 0<\/span>%<\/span><\/span>\n <\/span>\n <\/div>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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LinkedIn<\/div>\n\n
\n 0<\/span>%<\/span><\/span>\n <\/span>\n <\/div>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Twitter<\/div>\n\n
\n 0<\/span>%<\/span><\/span>\n <\/span>\n <\/div>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Pinterest<\/div>\n\n
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SMS<\/div>\n\n
\n 0<\/span>%<\/span><\/span>\n <\/span>\n <\/div>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Search engine optimisation<\/div>\n\n
\n 0<\/span>%<\/span><\/span>\n <\/span>\n <\/div>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Viber<\/div>\n\n
\n 0<\/span>%<\/span><\/span>\n <\/span>\n <\/div>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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WeChat<\/div>\n\n
\n 0<\/span>%<\/span><\/span>\n <\/span>\n <\/div>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Source: Mauritius Research Council<\/a><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Mais rien oblige \u00e0 \u00eatre ainsi. Comme vous et moi, de nombreux Mauriciens utilisent les moteurs de recherche pour la plupart de leurs requ\u00eates. Qu’il s’agisse de rechercher une information, une recette, un service ou un produit, nous sommes nombreux \u00e0 utiliser un moteur de recherche. Les PME et les entrepreneurs devraient commencer \u00e0 explorer les avantages des moteurs de recherche tels que Google et Bing.<\/p>\n

Il existe de nombreuses mesures de soutien pour les petites et moyennes entreprises \u00e0 Maurice. Les PME disposent \u00e9galement de nombreuses ressources pour \u00e9largir leurs efforts de marketing. Le Mauritius Resource Council (MRC) a men\u00e9 une \u00e9tude approfondie sur l’utilisation du marketing dgitales parmi les PME mauriciennes<\/a>. La MCB s\u2019est \u00e9galement associ\u00e9 \u00e0 DCDM Research pour publier un rapport complet sur les PME<\/a>, qui visait \u00e0 analyser l\u2019esprit d\u2019entreprise local, la motivation et l\u2019engagement comportemental.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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AVANTAGES DU SEO
\nLes Mauriciens utilisent Google et beaucoup plus que vous ne le pensez! L’\u00e9tude de mots-cl\u00e9s montre que les Mauriciens utilisent les moteurs de recherche pour trouver un dentiste, rechercher un lieu, trouver des conseils pour les courses hippiques, acheter des produits en ligne et \u00e0 peu pr\u00e8s tout le reste.<\/p>\n

Environ 700 000 personnes \u00e0 Maurice utilisent Google. Et d’innombrables \u00e9tudes montrent qu’une personne moyenne disposant d’un acc\u00e8s \u00e0 Internet effectue plus d’une recherche sur Google par jour. Oui, il existe un potentiel \u00e9norme pour votre marque sur les moteurs de recherche.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

De nombreux chefs d\u2019entreprises locales r\u00e9alisent \u00e0 peine l\u2019importance du r\u00e9f\u00e9rencement naturel (SEO) \u00e0 Maurice. Lors de la derni\u00e8re DevCon 2019, j’\u00e9tais en discussion avec un entrepreneur mauricien qui avait de tr\u00e8s bonnes id\u00e9es marketing pour renforcer la notori\u00e9t\u00e9 de son nouveau service. Ses id\u00e9es de marketing \u00e9taient purement traditionnelles, mais sa passion et son […]<\/p>\n","protected":false},"author":1,"featured_media":239,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[38,43,46],"tags":[],"class_list":{"0":"post-187","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ile-maurice","8":"category-marketing-en-ligne","9":"category-seo-fr","10":"entry"},"_links":{"self":[{"href":"https:\/\/yuhan.pro\/fr\/wp-json\/wp\/v2\/posts\/187","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/yuhan.pro\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/yuhan.pro\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/yuhan.pro\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/yuhan.pro\/fr\/wp-json\/wp\/v2\/comments?post=187"}],"version-history":[{"count":5,"href":"https:\/\/yuhan.pro\/fr\/wp-json\/wp\/v2\/posts\/187\/revisions"}],"predecessor-version":[{"id":824,"href":"https:\/\/yuhan.pro\/fr\/wp-json\/wp\/v2\/posts\/187\/revisions\/824"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/yuhan.pro\/fr\/wp-json\/wp\/v2\/media\/239"}],"wp:attachment":[{"href":"https:\/\/yuhan.pro\/fr\/wp-json\/wp\/v2\/media?parent=187"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/yuhan.pro\/fr\/wp-json\/wp\/v2\/categories?post=187"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/yuhan.pro\/fr\/wp-json\/wp\/v2\/tags?post=187"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}