Relevance is the number one ranking factor in search engine optimisation. Although the algorithm changes every week, the one factor that remains and always will remain constant is relevance. Relevance can really simplify the way to do SEO. Simply be pertinent. You will never rank for every keyword out there. Just pick the search phrases […]
What is SEO?
For some people, SEO is some form of online hacking or tricks done to achieve higher in search engine results. It’s not. Actually, Search Engine Optimization (SEO) is a job. Search engines’ guidelines determine the responsibilities of this job. This is what I do for a living. If you were told to hire an SEO […]
SEO in Mauritius – 2019
Many local business owners are just now realising the importance of search engine optimisation (SEO) in Mauritius. During the last DevCon 2019, I had a chat with a Mauritian entrepreneur who had some really good marketing ideas to build awareness around his new service. His marketing ideas were purely offline but his passion and enthusiasm […]